Topic: Budweiser

17 chapters across the catalog

Yippy
Episode 1754 1:42:13 - 1:47:19

1754: Yippy

Tucker Carlson on Vapid CEO Culture

Tucker Carlson interviewed a former Budweiser executive about the company's "woke" marketing failures and the lack of accountability for leadership. Carlson observed that modern CEOs are often "vapid" and "fear-based" individuals who prioritize physical fitness and appearance over creativity and manufacturing expertise.

Leaky Labs
Episode 1507 1:15:51 - 1:17:28

1507: Leaky Labs

Qatar World Cup Beer Ban and Budweiser Marketing

The last-minute ban on alcohol sales at World Cup stadiums in Qatar is being characterized by some as a coordinated publicity stunt for Anheuser-Busch InBev's alcohol-free products. While fans expressed frustration, the company utilized the controversy to promote its non-alcoholic brand. Critics suggest the entire situation was a "commercial op" designed to generate global headlines.

Cat's Paw
Episode 1505 2:21:39 - 2:24:26

1505: Cat's Paw

Qatar World Cup, Stadium Alcohol Ban

Host country Qatar announced a sudden ban on alcohol sales at World Cup stadiums just days before the tournament's kickoff. The reversal surprised official sponsor Budweiser, which had paid $75 million for the partnership. The decision highlighted the cultural tensions between the fundamentalist Muslim host nation and the Western commercial interests surrounding the global sporting event.

Dumb Meat
Episode 1145 20:20 - 31:16

1145: Dumb Meat

Digital Advertising History and Brand Safety Sensitivities

A detailed history of digital advertising reveals the extreme sensitivities of major brands regarding their online presence. Anecdotes include Budweiser's strict requirements for MTV Spring Break and AT&T's concerns over logo color accuracy on early monitors. The narrative illustrates how "controlled controversy" is acceptable to advertisers, while unknown risks lead to immediate demands to "close the website down."

Sandy Super Strong
Episode 960 30:14 - 31:48

960: Sandy Super Strong

Anheuser-Busch, Water Bottling for Hurricane Relief

The Anheuser-Busch brewery in Cartersville, Georgia, halted beer production to bottle emergency drinking water for Hurricane Harvey victims. This long-standing corporate tradition involves shipping truckloads of canned water to the American Red Cross for distribution in disaster areas.

No Brexit For You
Episode 875 20:33 - 24:46

875: No Brexit For You

Amy Schumer, Budweiser Campaign, Voter Shaming Video

Amy Schumer appears in a video informing citizens that their voting history is public record, a tactic the hosts label as "voter shaming." They discuss the failure of her recent Budweiser ad campaign with Seth Rogen and criticize the use of gratuitous profanity in political messaging. The segment also touches on a "Funny or Die" parody of "We Are the World" aimed at driving turnout.

Kinetic Kill
Episode 872 3:00:30 - 3:05:59

872: Kinetic Kill

Self-Driving Beer Truck and Show Sign-Off

Anheuser-Busch completes the first commercial delivery using a self-driving truck, hauling Budweiser beer 120 miles across Colorado. John C. Dvorak questions the efficiency of the technology, noting that a human driver is still required to be on board and perform the actual delivery of the beer to the customer. The show concludes with a final celebration of the ninth anniversary and a look forward to the tenth year of broadcasting.

Woman Person
Episode 835 2:46:48 - 2:50:12

835: Woman Person

Dot-Com Era Domain Sales, Budweiser.com Launch

The high-value domain sales of the late 90s are discussed, including Art.com selling for $1 million. The host describes building the original Budweiser.com and acquiring the "Bud.com" domain for Anheuser-Busch from a fan in exchange for an autographed case of beer.

Dangerous Speech
Episode 798 12:54 - 13:51

798: Dangerous Speech

Peyton Manning Business Interests and White Privilege

A brief discussion centers on Peyton Manning's post-game mentions of Budweiser and his extensive business portfolio, including Papa John's franchises. The commentary frames Manning's marketability and brand ownership through the lens of "white privilege" compared to black quarterbacks.

Party Boat
Episode 794 2:27:33 - 2:32:51

794: Party Boat

Native Advertising, Budweiser Super Bowl Ads, Trader Joe's

The hosts analyze "native advertising" segments on ABC News, where commercial content is presented as news. They highlight a report on Trader Joe's impact on home prices and a full "D-block" segment dedicated to Budweiser's Super Bowl puppy and Clydesdale ads. John Dvorak shares an anecdote about his past work building the original Budweiser website in 1996.

Pilots of Terror
Episode 601 1:04:39 - 1:07:32

601: Pilots of Terror

Budweiser Born-On Date, Marketing Origins

A host reveals their personal involvement in creating the "born-on date" marketing campaign for Budweiser in the mid-1990s. Originally developed as a website widget to track barcodes back to the assembly line, the concept was so successful that Anheuser-Busch began printing the dates directly on cans and bottles.

Prison Prep
Episode 597 7:24 - 10:03

597: Prison Prep

MTV Spring Break History, Product Placement Evolution

Adam Curry recounts the 1990 creation of MTV Spring Break as a vehicle for Budweiser advertising, featuring the mascot Spuds MacKenzie. The conversation shifts to the history of Apple product placement in television, noting that the company historically loaned equipment to celebrities rather than paying for placement.

Poison Wheat
Episode 441 24:07 - 28:27

441: Poison Wheat

White House Beer Recipes and Fluoride Levels

The White House released a honey ale beer recipe in response to a "We the People" petition, which the hosts criticize as amateur. The discussion moves to a report from ffbeers.com detailing fluoride parts-per-million levels in various commercial beers, including Pabst Blue Ribbon and Budweiser.

Chatter on the Interwebs
Episode 264 39:41 - 42:49

264: Chatter on the Interwebs

August Busch IV and the Death of Adrienne Martin

Adrienne Nicole Martin, an aspiring model, was found dead at the Missouri home of former Anheuser-Busch CEO August Busch IV. One host shares personal history working with the Busch family in the 1990s, describing August Busch IV's reputation as a "player." While the family attorney claims nothing suspicious occurred, the medical examiner’s report is pending, with the hosts speculating on potential drug involvement.

The King of Beers
Episode 33 58:05 - 1:05:36

33: The King of Beers

InBev Potential Acquisition of Anheuser-Busch

Belgian brewer InBev is reportedly considering a $50 billion acquisition of Anheuser-Busch. The potential deal comes as the traditional beer market faces pressure from "alcopops" and spirits among younger consumers. While some analysts dismiss the talk as a move to pump stock prices, the hosts discuss the history of American brewers licensing European brands like Lowenbrau and the shifting landscape of the global beverage industry.

The Future of Media
Episode 28 1:17:39 - 1:20:48

28: The Future of Media

MTV History, Ratings, and the Shift to Reality TV

The history of MTV's programming shift is traced back to the need for higher ratings and advertiser interest from brands like Budweiser. Shows like "Remote Control" proved that low-budget original programming could outperform music videos. This led to the current era of 30-minute reality shows, which are cheaper to produce and more profitable for Viacom.

Vasectomies and The Fountain of Youth
Episode 23 1:23:04 - 1:26:05

23: Vasectomies and The Fountain of Youth

Thailand Travel, Long Neck Tribe and Bud.com Domain

Adam Curry recounts a trip to Northern Thailand to film a documentary about the Long Neck tribe near the Burmese border. He also shares a piece of internet lore regarding how his former company acquired the bud.com domain for Budweiser in exchange for a case of longneck beers autographed by August Busch.