Updates on family life include a daughter receiving a scholarship to Yale University. The conversation shifts to television advertising, specifically criticizing the integration of Ford Focus commercials into the show Smash.
5 chapters across the catalog
Updates on family life include a daughter receiving a scholarship to Yale University. The conversation shifts to television advertising, specifically criticizing the integration of Ford Focus commercials into the show Smash.
Electric Car Range Anxiety and Battery Software Patent
Testing of the Ford Focus Electric and other EVs has revealed significant "white knuckle" range anxiety due to wildly fluctuating battery gauges. The estimated mileage often drops or rises unpredictably based on driving conditions, making long trips stressful. A proposal is made to patent a more accurate battery measurement system that integrates mapping software and altitude data to provide reliable range estimates.

Final Donor Roll, Ford Focus Electric, Show Sign-off
The episode concludes with a lengthy reading of anniversary donations from around the world, including Singapore, Germany, and Canada. John Dvorak mentions an upcoming review of the Ford Focus Electric and his goal to test the Fisker Karma. The hosts sign off by thanking the audience for five years of support and promising a return on Sunday for further news deconstruction.
The "Ford Focus Studio" reality show is cited as an example of embedded advertising. A discussion on the Kia Soul explores the idea of "green shaming," where driving older, less efficient vehicles like a Range Rover might lead to social or legal repercussions under future environmental policies.

Delta Airlines, Ford Focus Launch and European Travel
A trip to Europe for the rollout of the new Ford Focus involved flying overseas in Delta's elite business class. Despite criticisms of the airline, the service included high-quality bedding and food. The travel report includes observations of cloudy weather in Madrid and recent severe storms in Northern California that caused property damage.