Topic: Podcast Broker

2 chapters across the catalog

Torture Telephone
Episode 1488 53:51 - 56:49

1488: Torture Telephone

Podcast Valuation, Programmatic Ad Revenue Pitch

The hosts reviewed a valuation from a podcast broker estimating the show's net present value at approximately $1.8 million. The broker suggested the show could generate $2.4 million to $5 million annually by switching from the "Value for Value" model to programmatic ad insertion. The hosts mocked the idea of interrupting their content with automated ads, comparing their potential segue skills to those of Ben Shapiro and Mark Levin.

Injectables
Episode 1481 1:31:08 - 1:34:59

1481: Injectables

Podcast Broker, Buyout Strategies, No Agenda Value

Adam Curry mentions being approached by a "podcast broker" regarding a potential sale of the show. The hosts discuss the mechanics of media buyouts, including non-compete clauses and the transfer of intellectual property like jingles and email lists, while jokingly suggesting they could start a "Blow Agenda" spin-off.