Topic: Lede

2 chapters across the catalog

Lane Splitter
Episode 884 2:32:15 - 2:35:28

884: Lane Splitter

Journalism Jargon and the Intent of Media Attacks

John C. Dvorak explains journalism terminology such as "graf" (paragraph) and "lede," noting they are intentionally misspelled to stand out during copy editing. The hosts analyze the structure of the New York Times article on Tomi Lahren, arguing that specific one-sentence paragraphs were used to imply a lack of interest from the Trump team and to delegitimize her influence.

200.8 Re-Redux
Episode 850 4:17 - 7:53

850: 200.8 Re-Redux

Media Industry Terminology, Lede and ISO Definitions

The hosts define industry-specific terms to help new listeners understand their jargon, such as "evergreen" content. They explain that "lede" is spelled L-E-D-E in journalism to prevent the word from accidentally being printed in the final copy. Additionally, they define "ISO" as an isolated recording or standalone clip used during the show's production.