Topic: Brand Management

3 chapters across the catalog

Nine Dash Line
Episode 1167 1:13:27 - 1:20:12

1167: Nine Dash Line

Sir Anonymous of Dogpatch, Kashmir and Hong Kong

A detailed report from Sir Anonymous of Dogpatch covers the geopolitical tensions in Kashmir and Hong Kong. The analysis notes Saudi Arabia's investment in Indian refineries and the domestic political branding of Narendra Modi. The contributor also critiques Donald Trump's role as a "brand manager" rather than a traditional businessman.

Evidence Free Zone
Episode 804 6:28 - 8:05

804: Evidence Free Zone

Crisis Management Theory, Toyota vs General Motors

A crisis management expert's article in the Huffington Post suggests that Donald Trump's success stems from low public expectations. The theory compares this to the automotive industry, where Toyota suffered more from safety scandals than General Motors because consumers held higher expectations for Toyota's brand quality.

Extractive
Episode 641 1:52:56 - 1:58:13

641: Extractive

Brand Hillary, Netroots Social Media Strategy

The hosts analyze the "Ready for Hillary" PAC and its presence at the Netroots conference. They critique the corporate "brand management" language used by social media representatives from Facebook and the PAC. The discussion focuses on how Hillary Clinton is being marketed as a "venerable brand" to millennial voters.