Topic: Vertical Series

1 chapters across the catalog

Algo Chasers
Episode 1729 1:41:18 - 1:47:42

1729: Algo Chasers

Chinese Micro-Dramas, RealShort App, and Quibi Comparison

Chinese-backed apps like RealShort and Drama Box are seeing an 8,000% revenue increase by producing "vertical shorts"—minute-long, low-budget dramas designed for mobile viewing. Despite being described as "abysmal content," the industry is worth $4.4 billion in China and is gaining traction in the U.S. and India. The hosts compare this trend to Jeffrey Katzenberg's failed Quibi platform, noting that audiences are now more accepting of lower production values.