Topic: Tony Hollingsworth

A retrospective look at the 1988 Free Nelson Mandela concert at Wembley Stadium reveals it was a calculated branding exercise to rebrand Mandela from a terrorist to a political martyr. Concert organizer Tony Hollingsworth explains in archival audio how the music industry was used to create a global image for a man who had been imprisoned for 25 years. The segment notes the involvement of Father Trevor Huddleston and the financial success of the event.