Topic: Rima Parikh

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Lawful but Awful
Episode 1444 2:24:48 - 2:30:57

1444: Lawful but Awful

NPR Native Ad, Taco Bell Mexican Pizza

The hosts identify a two-minute segment on NPR about the return of Taco Bell's Mexican Pizza as a "native ad." The piece features comedian Rima Parikh discussing the item's popularity among South Asian Americans. The hosts argue the segment's precise timing and promotional content violate NPR's traditional journalistic standards.