Topic: Replica Wine

1 chapters across the catalog

Furternity
Episode 1063 2:46:13 - 2:51:24

1063: Furternity

Replica Wine Lab and Molecular Sommelier Scams

A Denver-based company called Replica claims to use laboratory analysis to recreate expensive wines at a lower price point. John C. Dvorak, a professional wine judge, deconstructs the claim as a marketing scam, explaining that the complexity of yeast and fermentation makes it impossible to chemically map and perfectly replicate high-end wine.