Topic: Rate Card

9 chapters across the catalog

Truth to Podcaster
Episode 1126 2:08:40 - 2:11:04

1126: Truth to Podcaster

Wedding Karma, Ben Shapiro Rate Card Leak

The hosts analyze a leaked advertising rate card for Ben Shapiro's podcast, which reportedly charges $25,500 for a 60-second live read. They calculate this as a $75 CPM, which they describe as "outrageous" for the industry. They contrast Shapiro's commercial model with the No Agenda "value-for-value" model, arguing that direct listener support is more personal and honest.

Shemita Cycle
Episode 756 1:24:09 - 1:27:29

756: Shemita Cycle

Campaign Media Buys, Donald Trump and Late Night Ratings

The hosts discuss how political consultants and agencies make money through "points" on massive media buys, which can reach 15-20%. They note that Donald Trump provides massive ratings for networks, leading to a 40-fold increase in ad prices for the CNN debate. Trump's appearance on Jimmy Fallon's show resulted in the program's best ratings in 18 months.

Taboose
Episode 672 19:13 - 24:22

672: Taboose

Credit Card Security, European Chip and Pin Failures

American credit cards equipped with chips are failing to utilize the standard PIN security protocol in Europe, instead defaulting to a signature-based system. Furthermore, European point-of-sale terminals are offering dynamic currency conversion that applies unfavorable exchange rates to unsuspecting American travelers.

Home for the Holidays
Episode 351 1:59:15 - 2:01:31

351: Home for the Holidays

NPR Underwriting and Fast-Moving Consumer Goods

A host attempted to obtain a "rate card" from NPR affiliate KPCC by posing as a representative for a consumer products group. The goal is to prove that NPR "underwriting" is functionally identical to commercial advertising. While NPR claims underwriting is for the public good, critics argue it is a targeted marketing product sold to reach specific demographics.

Authoritarianism
Episode 30 1:12:01 - 1:15:12

30: Authoritarianism

Public Passivity Regarding Financial Scams and Bankruptcy Laws

The lack of public protest against high credit card interest rates and predatory check-cashing services is attributed to a culture of passivity. Recent changes to US bankruptcy laws, influenced by credit card company lobbying, have made it significantly harder for individuals to discharge debt, further entrenching financial instability.

Authoritarianism
Episode 30 1:15:13 - 1:17:17

30: Authoritarianism

Credit Card Interest in Brazil and Anti-Meat Sentiment

Reports indicate that credit card interest rates in Brazil can reach 120%, leading many residents to conduct large transactions in cash. The segment concludes with a brief mention of listener complaints regarding the hosts' pro-meat stance and their criticism of aggressive vegetarian activism.

Sooty Emissions
Episode 21 2:26 - 7:00

21: Sooty Emissions

iPhone Unlocking Trends, European Grey Market and Currency Exchange

Adam Curry reports a high prevalence of unlocked iPhones in the Netherlands despite the lack of an official carrier deal. European users are reportedly purchasing iPhones in the United States to take advantage of the weak dollar and unlocking them for use on local networks. The discussion covers European consumer awareness regarding SIM locking and the impact of the Euro reaching $1.56.