Episode 1827 • • 1:35:02 - 1:41:33
1827: CIS-Lunar
FTC Investigates Surveillance Pricing and Personal Data
The Federal Trade Commission is investigating "surveillance pricing," where retailers use AI and personal data to set individualized prices for consumers. Unlike dynamic pricing based on demand, surveillance pricing uses factors like age, location, and browsing history to determine a customer's maximum "pain point." Instacart recently paid a $60 million settlement over deceptive tactics related to these pricing models.