3 chapters across the catalog
John Dvorak shares an anecdote about a failed product called "DOS in a Can" to illustrate why creators often complain about marketing support. The hosts apply this lesson to the failure of podcast networks like Mevio and Spotify's billion-dollar investment, arguing that the network model is fundamentally incompatible with the medium's strengths.
A historical Silicon Valley anecdote describes author Neil Rubenking's attempt to sell a book titled "Guide to DOS in a Can," which was literally packaged inside a metal can. The project failed due to retail logistics and shipping issues, serving as a parallel to modern content creators who blame lack of marketing for their own commercial failures.
Malicious Code Trends, PC Magazine, Neanderthal Redheads
A review of old notes mentions Michael Upslow and the future of malicious code, referencing Dutch publisher Elsevier and PC Magazine editor Neil Rubenking. The topic shifts to a scientific claim that Neanderthals were redheads. This leads to an observation about social discrimination against "gingers" in the United Kingdom, potentially linked to historical tensions with the Irish and Scots.
