Episode 26 • • 1:03:16 - 1:05:57
26: Feeling Fat?
Michelin Guide History, Tire Marketing, Star Rating Standards
The Michelin Guide was originally created by the tire manufacturer to encourage automobile travel and tire wear. The "Red Guide" uses a three-star system that is notoriously strict in France but is perceived as being more lenient in the United States. Only nine restaurants in Paris hold the prestigious three-star rating, compared to a perceived over-abundance of stars in California.