Topic: Media Metrics

2 chapters across the catalog

TransMoney
Episode 1380 9:28 - 10:55

1380: TransMoney

Amanda Gorman Interview and Nielsen Ratings Controversy

An upcoming interview between Robin Roberts and poet Amanda Gorman is mentioned. The discussion shifts to the advertising industry seeking alternatives to Nielsen ratings after the service lost its seal of approval. The move is framed as a desire for the more aggressive "view" counting metrics used by Silicon Valley tech giants.