
Episode 1008 • • 1:19:37 - 1:22:11
1008: Ghost Guns
Unilever Digital Advertising, Brand Safety Concerns
Unilever's Chief Marketing Officer, Keith Weed, announced that the company will no longer invest in digital platforms that fail to protect children or promote social division. With a $9 billion total budget, Unilever is prioritizing "brand-safe" environments and pressuring Google and Facebook to improve content moderation. This move reflects a growing corporate dissatisfaction with the lack of control over where advertisements appear relative to controversial user-generated content.
