Episode 145 • • 55:19 - 57:46
145: The WOCU Show
Cocoa Krispies Immunity Claims, FDA Herbal Crackdown
Kellogg's has added "immunity" branding to Cocoa Krispies cereal boxes, claiming the product supports children's health through added vitamins. This marketing occurs while the FDA is actively threatening herbal medicine providers who claim their products, such as Vitamin D3, can combat H1N1. The hosts highlight the hypocrisy of allowing sugary cereals to make health claims while suppressing natural alternatives.