Topic: Audience Metrics

1 chapters across the catalog

Cli-Fi®
Episode 608 1:02:14 - 1:04:48

608: Cli-Fi®

Audience Growth vs Donation Decline, CNN Comparison

Despite a significant increase in the show's mailing list and estimated listenership, total donation revenue has decreased by approximately 15-20% compared to the previous year. The hosts compare their niche analysis to the high ratings of mainstream outlets like CNN, which focus on sensational stories like the Oscar Pistorius trial. They urge the growing audience to convert to active subscribers to ensure the show's sustainability.