2:52:05 It's something you really don't want to see. What is the face bag ads? Is that anything good just put yeah, that's the we could have played this clip earlier but this about the face bag ads and You know I think this is the this is the nonsense at all with it $50,000 worth of ads killed Hillary Yeah, I'm surprised she hasn't been bitching about this We're learning more about how groups believed to be linked to Russia used Facebook to meddle in the 2016 election Jeff Begay's has more on this The language was intended to stir up hate using pictures and incendiary language. They won't take over our country if we don't let them in the group behind the messages called itself secured borders but investigators say it was part of a Russian campaign to influence the 2016 election To that end, Secured Borders used Facebook's event an invitation tool to promote an anti-immigrant rally in Twin Falls Idaho
2:53:01 a city it called a center of refugee resettlement. And he still has to poop! I love it when he does the report! Responsible for a huge upsurge in violence toward American citizens, that was false and the rally itself never happened in spite of the Russian campaign They were using these new social media sites which is kind of a wild west with very few rules to influence the election. Mark Warner is the ranking Democrat on the Senate Intelligence Committee which is investigating Russian interference in the election I think what we've seen so far from Facebook, is only the tip of the iceberg. Facebook shut down secured borders there are other groups including this one that worked out of Texas
2:53:44 CBS News has learned that investigators believe there were many more and are scrambling to identify them. Just last week, Facebook disclosed that an internal investigation identified about 3,000 ads costing $100,000 containing messages about divisive issues Those ads also were linked to Russian internet trolls. A Facebook official says because of federal laws and the ongoing Russia investigations, the company is limited in what it can say but Senator Warner says the company hasn't been transparent enough and needs to step up its efforts I'm giving you this for this one
2:54:27 But it is like Jeff Begay's well I do like the poop guy, but I don't understand when I was predicting This was I said this is bubbling under you're gonna hear a lot about it. Why didn't you say why yes Adam? You're right Did you forget you had the clip no um I just, yes. Okay. That's all right. It happens. My point of this clip was actually more of the besides $100,000 worth these ads they spend millions and millions of dollars on these campaigns but somehow a hundred thousand dollars is going to turn into time. A billion dollars? Yeah, a billion so let's take a look also the comment in Facebook is be there...I think it's getting the brunt of the criticism like you pointed out earlier in the show that's when I was gonna bring this clip and then forgot about it okay
2:55:16 Facebook says, well we can't talk about it because there's ongoing investigation. They said some bull crap at the end where they wouldn't talk about it. The reason they don't talk about is because they don't even know when it happened! They have no idea I agree There's an automatic system, it's like these native ads. It just automatically pops these ads here and there." It had zero influence... I wrote about this in the newsletter when I had one of these ads out there. I think they're concerned about the following. How about this for size? Let's say that... Just it could happen to say, you know what Zuckerberg we want you to testify. We need to understand exactly what went on whether that's open session or not.
2:55:56 Okay, $100,000. It was maybe seen by a... You know what? Could you please give us your real numbers? Please show us what $100,000 gets and I think they're afraid to show it That's what I think. Shit, we can't have people know on how we do this." This is the secret sauce. Yes it was what Google does Yeah and i don't think that they want anyone to know that's what they'd be afraid of. No, no, there's bullcrap! There's no effect because it'll turn out... It'll turn out that your money is just no good Now, they could turn this around and say we're so successful. We threw an election with our ads but it's not a good message. They can't do that because then they really would get called to Congress and have to prove it. Of course they can't but that's the problem! They have to say... Yeah, between a rock and hard place with this bull crap. Our ads are very successful. They make people buy products but not if its Russian ads? No, it doesn't work then oh no no no So there gonna have pro- yeah between a rock and a hard place you're right That is what a conundrum
2:56:55 It's a total conundrum because you know they want to brag about how important it was that over, you know the winning an election $100,000 won in election which is nonsense but they'd love to brag about it because that's what everyone says Wow if they brag about then they get called before Congress now If we were the curry DeVore a consulting group Which we happen to be what would we advise this would be a tough one? What would we advise them? Oh Well, this is a really... well I'd advise okay. I would advise him if you're gonna get into this quagmire, I'd advise them to go all in! Brag about it say we didn't know the Russians were doing this but it's obvious that our effectiveness is there and that's the way it goes Go before Congress and say the same thing
2:57:47 I agree. Go all in, yes we're sorry this happened we feel really bad about it but these ads are so powerful on Facebook that we didn't even know they came in because our system is such that we don't really screen these ads as much I guess we could have and you know it seemed like a legitimate operation so he put him in there and if we'd known this was going on it was gonna throw the election we would have put some controls in because we're gonna have to need some But, you know we can take care of this as it will never happen again. And then you got to back them off from wanting to do some legislation and say this was a mistake on our part for not having enough controls. We will have more controls. Oh! Here it is tell them Zuck just tell them you've adjusted the algo. That's the way to finish it right? Yeah and you know what ladies and gentlemen I've adjusted the algo
2:58:40 Oh, okay. Oh good. In fact it can't happen again is be the final words Yes, you can't happen again exactly The algos are there in place We are under attack by the algos ladies and gentlemen don't think it's not true The nest actually turned... ...the air conditioner down at 10am here which I have been doing manually for three months now It doesn't buy itself Oh, after three months of training. Fantastic! I could have trained my service goat to do it for me Alright everybody thank you very much for tuning in Remember we have another show coming up on Sunday and remember us for sure at Dvorak dot org slash NA