3 chapters across the catalog
A trip to Amsterdam for the book release of media pioneer Lex Harding highlights his 50-year career in Dutch commercial media, beginning with North Sea pirate radio ships. The event involved an appearance on a talk show hosted by Eva Jinek to promote the narrative-style biography. The stay at a soundproof suite in Schiphol Airport provides a quiet vantage point for observing the busy travel hub.
A leaked memo from a UK radio network reveals strict guidelines for presenters, including 15-second limits on "links" and instructions to pretend they hand-picked the music logs. The memo emphasizes maintaining a positive mood and never warning listeners about upcoming artists to prevent them from switching stations.
Subaru Voiceover Audition, Commercial Copy and Radio Spots
One of the hosts performs a live audition for a Subaru radio commercial, receiving direction on how to deliver a "conversational" and "grounded" read. The copy involves a story about taking a personal day to visit the beach in a Subaru. The segment provides a behind-the-scenes look at the professional voiceover industry and the challenges of weak commercial scripts.
