Episode 1087 • • 1:59:56 - 2:04:26
1087: Hippie Hummus
Gas Station Video Screens and Consumer Data Tracking
A company called GSTV has installed video screens in 18,000 gas stations to track consumer behavior through a system called Octane. By linking credit card transactions, geolocation, and online activity, the system can provide targeted ads and coupons for nearby businesses like Wendy's. The hosts criticize the invasive nature of the technology and the vulnerability of using credit cards for fuel.