Episode 343 • • 1:42:42 - 1:44:27
343: ZomBin Laden
FBC Media, Guaranteed News Placement for Microsoft
Documents reveal that FBC Media, a production company for the BBC and CNBC, sold "guaranteed distribution" to clients like Microsoft. This pay-for-play arrangement allowed corporate branding to be inserted into news segments about Malaysia and Russia without disclosure to the broadcasters.
