Episode 1434 • • 2:54:25 - 2:57:11
1434: Second Lady
Shrinkflation Trends in Household Goods and Food Products
"Shrinkflation" is becoming widespread as companies reduce product sizes while maintaining the same prices to offset inflation. Examples include Charmin Ultra Soft reducing sheet counts and Gatorade shrinking its bottle from 32 to 28 ounces. PepsiCo claimed the new Gatorade bottle design is "easier to grab," but consumer advocates warn that shoppers must now be more conscious of unit prices and net weights to avoid being overcharged.