
Episode 643 • • 2:08:34 - 2:13:20
643: Brand Snowden
Edward Snowden's Broken Burberry Glasses and Brand Iconography
The Wired magazine cover featuring Edward Snowden is analyzed, specifically focusing on his "trademark" broken Burberry glasses. The hosts argue that the missing nose pad is a deliberate branding choice to create a "relatable hero" icon, noting that Snowden is seen without glasses in Moscow and could easily have them fixed. This "Brand Snowden" development is viewed with high suspicion.
